21Apr

Swedish Workshop 2026 Kiruna

Swedish Workshop is your opportunity as an eligible tour operator or travel designer to explore Sweden as a sustainable and inspiring destination, connect with leading Swedish suppliers, and discover how their products can strengthen and enrich your Swedish tour packages.

Event information

When: 21-22 April 2026

Where: Kiruna, Swedish Lapland

Welcome to Swedish Workshop 2026 Kiruna

It is with great joy and anticipation that we look forward to welcoming you on 21–22 April in Kiruna, Swedish Lapland. We are sure it will offer excellent opportunities for efficient and productive business meetings, and plenty of inspiration on how The Swedish Prescription can enhance your future travel packages to Sweden.

This year, the event is also closely aligned with The Swedish Prescription campaign. Our initiative highlights Sweden as the natural remedy to the stresses of modern life, offering experiences that restore balance, spark curiosity, and promote wellbeing.

During the workshop you’ll meet suppliers who bring this prescription to life through authentic, nature‑powered and culture‑rich offerings that resonate deeply with today’s travellers.

Transportation between Stockholm and Kiruna is included!

For your convenience, Visit Sweden has included domestic flights between Stockholm and Kiruna for you, so you only have to organise your own transportation to and from Stockholm. Please note that there is a limited number of seats available and that this offer is limited to the following fixed dates and times:

Stockholm - Kiruna on 21 April 2026, 11.40 (11.40 am) - 13.15 (1.15 pm) local time
Kiruna - Stockholm on 23 April 2026, 13.45 (1.45 pm) - 15.20 (3.20 pm) local time

For those of you who wish to attend pre- or post tours, please check the details in the Travefy itineraries to see what options are possible for you. (The DAY tours in Kiruna on 23 April are designed so you will be able to catch the mentioned flight back to Stockholm).

Please note:
Take some time to read the buyer profile to see if the Swedish Workshop is the right platform for your business. Here you can read more and register for Swedish Workshop 2026 Kiruna.

Extend your stay in Sweden with a pre or post tour

With growing global interest in nature, food and culture, as well as a desire for more meaningful and purposeful travel, Sweden and its suppliers are ready to show you how easily you can package the perfect experience for your customers.

Arranged together with regional tourism organisation, pre and post tours offer international tour operators a unique chance to explore Swedish regions and destinations firsthand.

During these tailor-made study trips, you will meet passionate local partners, try genuine experiences, and immerse yourself in Swedish nature, culture, cuisine, and lifestyle. Everything is focused on quality, export-ready products and sustainability – ready to be included in your own travel offerings.

When joining a pre or post tour you will: 

  • Gain first-hand experiences of new destinations and products
  • Build valuable relationships with Swedish partners
  • Deepen your knowledge of Sweden
  • Learn ways to inspire your customers with travel ideas
  • Discover sustainable, bookable experiences open year-round

Register now for Swedish Workshop 2026 Kiruna

Check out the full list of pre tours

Pre-workshop tours are hosted by regional tourism organisations from around Sweden, showcasing Sweden as a destination of a different nature.

Check out the full list of post tours

Pre-workshop tours are hosted by regional tourism organisations from around Sweden, showcasing Sweden as a destination of a different nature.

Confirmed suppliers from Sweden (so far)

Take the opportunity to meet and do business with a large amount of representatives from many different tourism sectors:

Register now for Swedish Workshop 2026 Kiruna

Event location

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