Swedish Workshop Online 2026

Virtual matchmaking

Swedish Workshop Online is a virtual matchmaking event hosted by Visit Sweden. It’s an opportunity for the international travel trade to connect with Swedish tourism suppliers in a series of one-to-one meetings and make plans for the future.

The Swedish Workshop Online is, as always, designed for tour operators and travel trade professionals, including buyers, product managers and contracting managers in both the FIT and group travel segments, who want to expand their portfolio and develop new business opportunities with the Swedish tourism industry.

You will be able to meet with various types of accommodation providers, activity and service providers, transport companies, as well as receptive tour operators/DMCs, DMOs and regional tourist boards.

The workshop takes place over two days with specific time slots designed to accommodate both European and overseas travel trade. Flexible timing will allow the participants to participate when it is most convenient.

Shortly before the event starts, a product/participant manual will be available, including a list and descriptions of suppliers and buyers. You will have full flexibility in requesting meetings and creating your own schedule.

Sign up now, to secure your spot (free of charge).

SUPPLIERS:

Here are some examples of suppliers that signed up:

Accommodation:
Anfasteröd Gårdsvik ● Arctic Bath ● Aspenäs Herrgård ● Vrigstads Wärdshus ● Best Western Hotel Group ● Botildenborg ● Camp Ripan ● Countryside Hotels ● Cykelhotel Malmö ● Daftö Resort ● Destination Apelviken ● Ekerum Resort ● Fredensborg Herrgård ● Grand Hotel Marstrand ● Granö Beckasin Lodge ● Haparanda Stadshotell ● Icehotel ● Jula Hotel ● Kukkolaforsen Turist & Konferens ● Lagunen Camping & Cottages ● Lapland Resorts ● Ligula Hospitality Group ● Marholmen ● Pater Noster - A Home on the Horizon ● Pelle Åbergsgården ● Rajamaa in Lapland ● Resort Hotel Sommarhagen ● Rokaglim ● Scandic Hotels Group ● Söderfors Herrgård ● Sörbyn Lodge ● Stråvalla Camping ● Swedish Tourist Association STF ● TanumStrand SPA & Resort ● The Idre Fjäll Foundation ● Tiraholms Fisk

Destinations & Regions:
Arctic Sweden Visitors Board ● Arjeplog Lapland ● Destination Kosta ● Destination Sundsvall ● Gästriklands Besöksnäring ● Go to Öland ● Heart of Lapland ● Höga Kusten / The High Coast of Sweden ● Inga Lindström Land ● Jämtland Härjedalen Turism ● Karlskrona Turism ● Kiruna in Swedish Lapland ● Kullahalvön ● Region Sörmland ● The Heart of Sweden ● Uppsala Destination & Event ● Västmanland Turism ● Visit Blekinge ● Visit Dalarna ● Visit Linköping ● Visit Luleå ● Visit Malmö ● Visit Norrköping ● Visit Skåne ● Visit Skellefteå ● Visit Småland ● Visit Stockholm ● Visit Värmland

Packaging DMCs & Incoming Tour Operators:
All Nordics DMC ● Alpha One Adventures ● Amazing Nature Scandinavia ● GO Nordic ● Luleå Travel ● Nordic Connect Travel ● Swike AB ● Travel & Events Nordic Ways ●Travelshop Bikes & Experiences ● Upplandsturen

Museums, Guides & Activities:
Abisko Adventure ● Adventure Lapland ●  Arctic Adventure ● Daniel Nature Guide ● Göta Kanalbolag ● Kiruna Guidetur ● Kiruna Sleddog Tours ● Lappvik Link to Nature ● Lights over Lapland ● Millesgården Museum ● National Historical Museums - from Vikings to Royals ● Nordiska Museet ● Nutti Sámi Siida ● Outback Abisko ● Outdoor North 67 AB ● Sightseeing Ride Stockholm ● Sollidens Slott ● Stadshusrestauranger / Food Family ● Stockholm Adventures ICEguide ● Sweden History Tours ● Syresatta Möten - natur, hiking and authentic Swedish experiences ● The Viking Museum & Restaurant Eld ● Vandra of Sweden ● Wild Lapland

Transportation:
SJ (Swedish Railway) ● Stockholm By Boat ● Tallink Silja Line ● Viking Line

Your Visit Sweden Travel Trade team will also be present, of course.