Photo : Graeme Richardson/Arctic Retreat

Luxury of a different nature - Stockholm & Swedish Lapland

Stockholm & Swedish Lapland

If you have High End customers in the US market, and are interested in participating in this FAM trip or if you have any questions please contact Gabriel Dorch, Senior Travel Trade Manager. Apply as soon as possible as availability is limited.

Region: Stockholm & Swedish Lapland

In Sweden, luminous summer days and serene winters weave our story. We think differently. Our progressive approach and our relationship with and care for nature have shaped our identity. And yes, for us fika is both a sixth sense and a seventh heaven. We are uniquely Swedish. Sweden bursts a canvas of contrasts. From our boundless landscapes to the pulse of our cities, from our time-honored traditions to our forward-thinking innovations, our country is a place where every visitor becomes a part of our ever-evolving story.

During this Luxury of a different nature FAM trip to Stockholm and Swedish Lapland, you will experience how Sweden is a destination with luxury of a different nature.


Some highlights of the itinerary are:

  • enjoy a relaxing SPA experience in the heart of the Stockholm archipelago
  • discover some of Stockholms marvellous restaurants and boutique hotels
  • Find the hot spots of high-end shopping in Östermalm
  • meet a Sámi reindeer herder
  • create a cool sculpture and wind down in the Ice Hotel
  • experience some exclusive arctic retreats and activities
  • Swedish Fika
  • ...and so much more!

Check out our campaign Sweden - not Switzerland

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